August 21, 2026 You told yourself Thursday night you'd get back on your diet Monday. Then Monday came and went, and here you are again, waiting on the next one.

And then comes the beating. I have no willpower. I never follow through. I'm just one of those women who can't stick to anything.

I restarted for thirty years and thought the same thing about myself.

In this episode, I break down the three reasons you keep starting your diet over, and not one of them is that you're lazy. I walk you through why you quit right when it gets sloppy and the hammer-and-my-right-hand story that explains why your brain keeps reaching for the old way of eating anyway, the fresh start heuristic that makes Monday feel so damn magical, the one question I asked myself every single time I overate while I was losing my hundred pounds, and why the conversation going on in your own head burns up the willpower you need for your job and your kids so your weightloss keeps landing at the bottom of your brain's list no matter how bad you want it.

If you've been paying for the same restart over and over, this one's for you.

Get the Free Course here: http://NoBSFreeCourse.com

Corinne Crabtree lost 100 pounds and has kept it off by fixing why she ate instead of dieting. She's the founder of No BS Weightloss.

Want her free video series on why you eat and how to stop? Grab it at https://nobsfreecourse.com.

All right, everybody, welcome back.

So what we're going to do today is talk about why you keep starting your diet over every Monday.

I want to talk about it because too many women are sitting around not understanding why this happens. I don't think it's a bad thing that anybody does it. Like, for all of you, I do not think this is a bad thing. What I do think is you don't understand why you're doing it.

And then once you understand why this thing keeps happening, because there are three reasons why, you're going to decide how you want to use the power of a Monday, the power of an any-moment start, and all the gloriousness.

Okay, so the first part we got to talk about, this is number one. Everybody write it down.

If you're listening to the podcast, you don't know. My private members are getting the velvet rope treatment. They're the VIPs today watching this. So they'll ask some questions at the end.

Number one, we quit in the messy part.

So a lot of you do not understand how habit change works.

Your definition of habit change, like all you No BS women, here's what I hear from y'all all the time, especially all of you who are signing up to come to camp right now because y'all are working one-on-one with me.

You have this idea that when you watch a video, when I tell you the basics, like, I've heard it, Corinne. I've heard it. I've listened. I've done that. I don't know why I'm not doing it.

It's like you think that habits turn on like a fucking faucet. It's like you're going to the kitchen and turning it on and being like, well, there's my habits.

Habit change doesn't work that way. And if you don't understand that, you will be super inconsistent. You will never be consistent with anything.

So here's the first part.

When you start a habit, let's all pretend we're going to start asking, have I had enough at dinner? We want to form the habit of that this next month, all right?

The very first phase is going to be times where you forget to do it.

Now, why do we forget?

Because it's new.

You ain't going to remember every single time. So if it's new, it makes sense that you forget sometimes.

One of the analogies I use all the time is, I'm right-handed. If somebody came in here right now and decided like, fuck you, Corinne, and they put my hand on the table like a serial killer and smashed my hand with a hammer, then tomorrow, when I got to sign my ass out of the hospital, I might still try to reach for the pen with my right hand.

Why is that?

Because I haven't formed the habit yet of using my left hand. My brain will still try to signal to go to it, even though it knows my right hand's throbbing.

And then that could happen for weeks and weeks. I guarantee you, if it took three months for my hand to heal all the way through it, how many times a day do you think, for three months, I would try to reach for something with my right hand?

A lot.

That's why y'all have to understand that when you start, like asking, we're going to use asking enough as our thing, some of y'all, what happens is you think you're being inconsistent when you're simply forgetting to do it.

So whenever we start something new, we need to, number one, tell ourselves, it's not a bad thing if I forget.

Because let's say you don't ask enough. That's why I always ask y'all, well, was this a remembrance thing, or was this like an emotional thing? We need to parcel this out.

Sometimes y'all tell me, like, I just forgot. Like, I got through the meal and realized I didn't even ask.

It's like, okay, all we have to do there is we just need cues and triggers.

I tell y'all all the time, if you want to get used to it, every time you eat, set an alarm on your phone to go off at like the five-minute mark so that you just ask yourself.

Make it a game.

If you've got kids, tell them, oh, Mommy's doing this new thing. I'm going to start listening to my body to decide when I've had enough because that would be like a nice thing for your kids to learn, right?

And then you say, y'all ask me, and somebody gets a prize if you ask, and it's the time I'm like, you know what? I'm at enough. Thank you, Johnny. You win today's prize, whatever it is.

So we always want to figure that out.

Now, here's the second reason during the messy part.

So when we first start doing something, we're bad at it. This is why we quit. This is why we get inconsistent. This is why we start back on a Monday to erase all of the like, oh, I just have a fresh start.

So when you are forming a new habit, there's always the part where it's messy.

So if we're stopping at enough, you're going to run into every excuse in the world to keep going.

That means this is when we have to learn the skill of, how do I override my excuses? What am I going to need to say in that moment? Can I get aware that that is just an excuse? That is not something bad. It's not something I have to follow. What am I going to need to do in those moments?

So a lot of times, y'all are quitting. It takes months for your brain to stop making excuses. It takes months for you to get good at stopping at enough.

You will blow it sometimes. You will wonder if you're stopping at enough. Four or five days will go by, and you'll be like, I'm not stopping at enough. I think I'm actually a little bloated after 10 minutes.

So I've got to learn from that.

So just for all of you, I just want you to think about, what is your tolerance level for being bad at something?

Really think about it.

I'm inviting you to not quit simply because when it's new and you're trying to get used to something, to not make being bad at something a problem.

Instead, I am inviting you to make when you are bad at something a part of a process, a normal fucking thing that happens in everyone's life.

If you think for a second, if you are going to learn to do new things, that somehow you get to escape being bad at things and forgetting things, welcome to regaining your weight. Welcome to starting and stopping every diet you'll ever try. Welcome to failing.

Because that's the ticket to entry over there. The insistence that you're somehow going to beat the system of how the brain works.

The brain is like, bitch, I win every time. Every time. I'm wired this way. Get a lobotomy. That's the only way you can beat me.

So we don't want to work against our brain. You got to change your fucking attitude about it.

You have to start telling yourself, this is called the normal part. And I've been treating it as a bad thing.

Remind yourself of that a thousand times. I don't care how many times it takes you to do it.

I want you wore out at the end of the day, every day, because all you're doing is thinking about how I'm not bad because I'm bad at it. It's because it's part of the process.

And then the last part where y'all quit is, for a habit, your brain is drawn to the old one.

So whatever you've been doing. So just like when I smashed my right hand, my brain's natural desire is to just do what it's always done. It does not care that my hand is broken.

Hell, I would guarantee you that my brain would probably even try to stick a pen in there and somehow write like an asshole with my right hand instead of learning how to do it with my left, even if it caused pain.

Because the brain literally doesn't care.

Here's what it doesn't care about. It doesn't care about your whys. It doesn't care about how bad you want it. It doesn't care about what you've learned. It doesn't care about tomorrow. It's not wired to care.

It's wired to be magnetized towards an old habit. But that doesn't mean you have to follow through on it.

You just have to understand that every time you're wanting to do the old thing, that is just the brain wanting to do it.

So like stopping at enough, what is it that our brain wants to do?

Clean our plate. Clean that fucking plate.

I got 40 years of cleaning a plate. Hell, my mama even used to yell at me about it.

My brain has a lot of reasons to, every time I'm eating, go like, fuck that enough. We really should clean our plate. I mean, you don't want to waste food. You don't want to get in trouble.

It is supposed to go there.

When you see it as, that is how the brain is supposed to go, instead of like, when you do that shit, you feel like an asshole. You feel terrible.

So if you want to bitch and moan through weight loss, another ticket to entry to restart land, regain land, start-and-stop land, wasting-your-money land. For some reason, y'all just go into that. Y'all just paying for that ride over and over again with whining about how your brain works.

I don't get freaked out when my brain doesn't want to do something because I just tell myself one thing.

That's normal because I'm trying to do something else now. My brain is not yet magnetized to the new thing. And the only way for it to be magnetized to it is for me to do it when I don't want to yet, over and over again.

And then one day my brain is like, I am a lazy motherfucker. I'm going to start asking you to do that thing.

And then you will do it.

And then sometimes you'll dread doing that thing, but it will feel grosser to not even do the thing you don't want to do.

How many of you drag your sorry ass to the gym sometimes because you literally are someone who works out regularly?

I'm one of them.

I dragged my sorry ass to the gym today. I had an ovarian cyst burst yesterday. It was not a pleasant morning, and it wiped me out.

So I was like, there's no way I'm going to do leg day today.

But also, I was sitting there all day long, just agitated, irritated, couldn't quit thinking about like, oh, I wish I could go do that leg day. Even though I was really tired and I knew I shouldn't go.

Then this morning I got up, and I was like, why didn't I just go yesterday? And I had a lot to do today. But every time I thought about not going, my brain pitched a hissy fit. Like, well, you're going to not get your workouts done this week? Well, I thought you said you wanted your legs to look different.

I mean, you've got to, like, my brain was like, no, we have to finish.

So my brain was magnetized to that. I didn't want to go. That's how habits get formed.

If you don't want to be restarting all the time, if you don't want to be like every Monday is a new diet kind of girl, the first thing we have to do is we have to understand you cannot quit in the messy part of habit formation.

You will forget because it's new.

You will be bad at it.

Like, especially when you're working with me, you're going to be real bad at the basics because the basics are designed to not do perfectly. The basics are designed to illuminate what we really need to be working on.

Anytime you're not stopping at enough, we want to know why.

Because if you're not stopping at enough because all day long you take it in the ass and the only time you can relax is for 20 minutes during dinner before you're stressed again about the rest of the evening, I do not want you to be somebody who just stops at enough no matter what.

I want to know that part of you so we can figure out how you aren't so stressed the other 23 hours and 40 minutes of the day.

What do we need to do with how you think about yourself and what's going on in your life and the things you've not considered?

Because I do not want you to be a size eight sitting there, that same lady.

That is not the weight loss I want for you.

If you're not going to lose your mental, emotional, and your physical weight, what the fuck are we doing?

Like, I would feel like it's a disservice to do that to you.

All right, so the very first thing is we're not going to quit in the messy parts anymore.

Give me a thumbs up if you're just like, all right, I understand, Corinne. There are messy parts coming, and it's my job to get used to that. It's my job to quit making the messy part worse by bitching.

All right, the next reason why we start fresh on Monday is literally, there is a heuristic in the brain called fresh start mentality.

All this means is that your brain loves a fresh start. It likes to wipe the slate clean.

It thinks like, oh, you know, I'm going to start over on the first, on the Monday, on whatever, the new year, whatever.

Because the brain has this weird trick it does where it says, oh, okay, well, to do this thing, if I can get a fresh start, I can erase the sins. I don't have to think about the failures.

It's just like if I took my hands right now, like I've got shit all over my desk y'all can't even see. If I just swiped it all off to the side, I'd be like, oh, look at this beautiful cleaned-off desk. We would love it.

The brain has a heuristic that does that. It feels magical for one reason only.

Fresh start allows you to not think about what you were thinking about before you started.

You don't have to keep waiting for a fresh start like a Monday or a magical first of the month to stop thinking about whatever it is you're thinking that's making things difficult right now.

You get to have the last word with whatever's making it difficult. We get to look at what's making it difficult, and we get to free you of it by poking holes in it, seeing it from a new perspective.

Just like so many of you feel like you're a failure at losing weight and you never realized, I didn't realize that when I first start doing these things, you tell me, Corinne, that the basics are supposed to highlight my emotional eating.

I didn't realize I was supposed to be forgetting. I thought that I was just lazy. I thought that I was just dumb or hopeless. I didn't realize that I was supposed to be bad at this right now.

And figuring out whatever I'm bad at, work with our coaches on how do I get better at this? What is this trying to tell me?

I thought I had no willpower, that I was just inconsistent, that I just can't do things.

You see, in order to be consistent, you go through a lot of inconsistency. The key to being consistent is to never give up.

There is a lot of inconsistency between you and the person who actually starts doing things more often than not, most of the time, to where you're drawn there.

And y'all had it wrong this whole time. You thought consistency was a perfect streak. You thought it was check, check, check, check, check. I do it right or I do it wrong.

And when your definition is that limited and goes against how it works, it's no wonder it's easy to quit.

So fresh start mentality.

Here's my power move for that one.

You have to train your brain that any time is a good time to start.

This is why I told y'all, every time when I was losing weight, as often as I could, if something, like if I overate, if I ended up emotionally eating, whatever it was, I would ask myself, what is my next best decision?

And it was always to eat like it never happened at the next meal.

Every single time.

That meant I was immediately on track. Being off track lasted as long as the overeat.

That doesn't mean we don't learn from the overeats. It doesn't mean you don't come to the coaches to dissect them.

It just means the fresh start can happen anytime you're willing to shake it off, learn from what happened, and stop beating yourself up.

So we want to tighten the window of when you fresh start.

Here's the last part as to why we start over.

It's all about how you talk to yourself. And this is the root of everything.

The conversation you're having in your head right now is the one thing that decides if you lose weight or not.

And if you don't like the conversation in your head, it's on you to start changing it. Not to bitch about it. Not to whine about it. Not to wish it would just go away. Not to hate on it.

It is to understand why it's there. Understand what it's telling you. Talk to it, not at it.

It's your job when you are losing weight to rewire how you think all the way down. It is the one thing that will make or break your diet more than anything.

It will not be the gym. It will not be going on vacation and not being in control of where you eat. It will not be because you've got a hard season right now in life, like school's starting. I'm taking care of my mama with dementia. None of that stuff of extra projects at work, tax season, it's Christmas, kids are out of school. None of that is stressful.

It's how you think about all of it that compounds stress in you.

And the way you talk to yourself about everything from what you're eating, your body, your capabilities, your relationships, all of it, the more mindful you can become of what goes on in your ears, the more control you will have in your life.

It won't make you control other people. The first person we want to get under control is us.

And so that's why, like in No BS, I'm telling you all the time, if we ain't working on how we talk to ourselves, if we're not getting curious about why I think things at certain times and looking for new perspectives or just questioning things so that we don't just think this one thing, it's really hard to lose weight.

Now you've put yourself in a position where you have to use willpower. You have to use an incredible amount of discipline.

And the problem with that is that a lot of your life takes discipline, and a lot of your life takes willpower.

When you are shitty at how you talk to yourself, you're draining those resources all the time. And you're draining those resources on things that keep your children alive, that keep you making money, and that keep you safe.

Your weight loss, I don't care how fucking miserable you are. I don't care how bad you want it. I don't care about all your whys. Your weight loss will fall to the bottom of the list in your mind, not because you're putting it there, but your brain ranks things like, what keeps me safe first?

If you need to get to your job every day and perform, your brain's going to rank that way over. It's going to use willpower there, and it's going to have to use discipline there.

That's why I tell y'all, if you work on your brain, you get to use less willpower and discipline and rules and pressure and stuff all throughout your life.

It won't just be in your weight loss. It'll be everywhere.

And then everything starts getting better.

And then when you're doing that, guess what else happens?

You're not triggered to eat near as much because you're not feeling a lot like...

Let's say that you live a life where most of the time you're riding between a seven and a 10 on stress levels.

It's like, well, you know, my job stresses me out. Well, you know, I'm worried about this. Well, you know, I don't feel good enough over here. Well, you know, I'm just sitting there every night, bored and lonely because, you know, my husband doesn't want to do shit, and I really want to be doing all this stuff.

If you're running between a seven and a 10 all the time on your emotions, and I mean we're up there with them feeling big and insurmountable, and you're tired from them, you're going to have no ability to not turn to food.

And when you work on your mind, we get to where we're riding between like a three and a six most of our life.

And that's called the normal range.

That's like normal daily stressors, normal days where it's like, you know, today, like yesterday I was telling Jane, I said, I'm just off today.

I was like, you know, I woke up, my guts were exploding, and it took me about an hour and 10 minutes of just feeling like pregnancy cramps or pregnancy contractions. And I mean, a really good one, steady. So that wore me out.

My mom is here, so I'm out of routine. I love my mother to death, but I really like my routine. So I was out of sorts on my routine.

Logan wanted to go to breakfast, and I had promised him we would take her. And I dragged my sorry ass there, even though I didn't want to.

And then I had a lot of work to do.

And so I just messaged Jane, and I just said, you know, I'm going to get through this day. I said, but today's just one of those days where everything feels hard and everything feels heavy. And I just need to remember that, that it all feels really hard and heavy.

Because I'm thinking, like, I don't like this.

And I was just like, it's okay to feel that way.

I wasn't a level 10. I wasn't freaking out about all of it. I was like a six.

And the six is manageable.

And then you don't eat over a six. You don't need to feed a six.

So I want y'all working your brain all the time.

I want you thinking more about what you think about and questioning it.

Bring it to me. If you're in Corinne one-on-one right now, bring it to me. I'll help you.

I'm going to tell y'all, since Tuesday when we opened it up, some of y'all are definitely using it. I think I've answered nearly 200 since Tuesday.

If it doesn't make a lot of sense sometimes, it's because I'm using text-to-talk. So just know that my grammar is not that great when it's spoken. It's much better when I write.

But use it. Go to Ask Coaches. Everybody has access to every coach on this team. There's no reason to not use them.

If you think you have a reason, like, somebody asked me the other day, is my question worthy? I'm like, well, yeah, as long as you pay your $59 a month, your ticket to worthiness has already been punched on whether or not you can ask a question.

All of you have access to it. I suggest you use it.

So this month, it's all about the consistency. You've got your new course on consistency. I want you using it.

And every single day, you're getting your Corinne 365, which is your short audio.

I recorded a bunch of them yesterday, and I'm going to tell you what, I was really fired up when I was recording them. Be looking for some fiery heat.

So I want to end with telling y'all what I'm going to try to work on this month.

So I've gotten away from my pull-ups, which is normal. You know, it was a goal for last year, and I was very focused on it. And then when you set other goals, it's really easy for your brain to just set this one aside.

And so I decided that in the month of August, every time I go to the gym, starting after today, I didn't do it today because I was going to make my declaration on this call. Also, I was running out of time, so there's that.

But starting after today, every time I go to the gym, I only go four days a week because I lift four days a week. That's all the workouts I do.

I am going to do two sets of pull-ups of some kind.

So sometimes I'm just going to pull up and hang. Sometimes I'm actually going to do my pull-ups. Sometimes I'm going to jump up and lower myself slowly, but I'm going to spend a month working on them again.

And I'm going to see what changes between now and then.

I probably won't do it perfectly. I guarantee you not every workout I'm going to want to do it and all the things, but I just want to see what happens by the end of the month.

My goal is to, by the end of the month, look back and see that I got better at consistency of doing things.

It's not to have done it every day. It's to look back and say, all right, if I didn't do it, did I journal about why I skipped it?

Did I work through excuses any this month? Like, did my excuse-making get better this month?

I think some of y'all have been sitting around just listening to me. You're not doing that stuff. You're not tracking, like, am I getting better at some of my emotional eats?

Not because you don't eat, but like, are the triggers to overeat that I'm finding improving?

A lot of you just want to stop the overeating. And I'm like, no, how about we improve the triggers? And I bet you see that number just come on down.

Okay. That's it for this week. I'll talk to y'all next week.